Applications based on previous qualifications
If you are applying based on your previous qualifications, you will usually have achieved a minimum of 90 credits from a Level 3 qualification such as A Levels or BTECs
Start date
Next intake Sep 2025
Course level
Undergraduate
Length of course
4 years
Study mode
Full time
Fees
£9,535
Entry Requirements
Personalised
Location
Multiple
Course Brochure
When you graduate with a digital marketing degree from Ravensbourne University London, you will learn to leverage digital marketing tools to design and deliver outstanding digital marketing strategies across the campaign lifecycle.
The course is ideal for commercially minded digital creatives who wish to harness online platforms to deliver effective digital marketing campaigns. You will be able to reach into the hearts and minds of your audience and cater to their wants and needs in the digital space. Achieve, evaluate, and present successful business outcomes and develop both a creative and technical skillset.
What is a Foundation Year?
FSB offers an innovative foundation year to complement the Undergraduate Degrees. Our Foundation Year* is the first year of a four-year degree. Completion of the foundation year leads to the first year of the 3-year degree in Digital Marketing.
The foundation year provides those unable to access the traditional UCAS tariff requirements for a three-year degree with an alternative route to gain an honours degree.
This is a 4-year degree which includes a preparatory first year as part of the BSc Digital Marketing course. This 4-year option will suit you if you want more time to develop your skill set before starting year one of your undergraduate degree or if you do not fulfil the entry requirements of the 3-year course.
Your tutors will nurture your creative potential while you develop the skills you need to confidently enter undergraduate study. You will develop communication, professional and entrepreneurial skills alongside research practice and ways of thinking that are essential to your continued success.
Digital Marketing (with Foundation Year) is not a standalone course: it is the first stage of a full four-year undergraduate degree.
What does the course cover?
- Digital marketing basics
- Marketing data analysis
- Consumer behaviour
- Web design
- Photography and videography
- Digital content creation
- Social media marketing
Course Modules
Foundation Year
The Foundation year is a preparatory year as part of the four-year BSc (Hons) Digital Marketing. You will be introduced to all the fundamental principles of academic rigour through writing skills for research.
- Academic Development – Critical Thinking and Research
- Academic Development Writing and Communication
- Introduction to Business Management
- Developing professional Skills
- Marketing Fundamentals
- Business Management Foundation Project
Year 1
Year 1 will introduce students to modules that support collaborative experimental practice, entrepreneurship and enterprise, helping to develop and showcase interdisciplinary working methods, interaction and innovation. You will have the opportunity to engage with industry professionals to further support and drive enterprise and employability throughout your degree experience.
- Marketing and the Digital Context
- Fundamentals of Business and Management Practice
- Professional Life Practice Developing your Practice
- Promotion and Communication Design
- Web Design and Coding Basics
- Professional Life Practice “Exploring your Practice”
Year 2
In your 2nd year you will apply your knowledge of the subject area, collaborate and develop your skillsets and industry knowledge by undertaking a work-based learning opportunity.
- Photography and Visual Creation
- Digital Psychology
- Enterprise, Innovation and Responsible Business
- Professional Life Practice “Applying your Practice”
- Work-Based Learning
Year 3
Learning at this stage will become largely self-directed to help you the hone the knowledge and skills you have developed in your previous years of study. You will be expected to take on a professional attitudes to time and project management to complete the final year of your studies.
Modules may include*:
- Marketing Campaign Planning
- Applied Research Methods: Emerging Technology, AI and Market Research
- Professional Life Practice- Situating your Practice
- Final Project/Dissertation.
*Subject to change.
How you are assessed
The programme uses a wide range of assessment methods. Formative assessments will be used to monitor your progress on the course and enable your tutors to identify any support needs you may have prior to undertaking your summative assessments.
The assessment portfolio includes case study analysis, formal examinations, individual and group business reports, oral and poster presentations, multiple choice questions, individual research projects and so on. Clear assessment criteria enable you to evaluate your progress and identify areas for further improvement and development.
Ravensbourne University
Ravensbourne is synonymous with cutting-edge technology, design, and media. Their forward-thinking approach ensures that students are at the forefront of digital innovation.
Through our partnership, FSB students are not just educated; they are positioned at the intersection of creativity and technology, equipped to lead in industries where digital skills are paramount.
Entry requirements
At FSB we welcome applicants from a wide range of backgrounds. If you have recently been in education or are returning after a long time, we would be more than happy to consider your application on an individual basis.
Course Location
FSB Croydon Campus – FSB Leicester Campus – FSB Sheffield Campus
Mature learners (Aged 21+)
If you are applying as a mature learner (aged 21+) and do not have the above qualifications, you can apply via our assessment based entry and we will consider your prior experiences (work, voluntary, life, and other experiences) that are relevant to the course.
You will be required to complete the following:
- Provide a Personal Statement (500 words)
- English Language Test (with a minimum 60% score, equivalent to IELTS 5.5)
- Maths Test (Score 50%)
- Complete a SAPE Assessment (Screening for Accreditation of Prior Experience)
- Applicants will also be invited to attend an Interview
Get in touch
Please contact our Admissions Team for more information
Fees and Funding
FSB’s programmes are delivered under franchise agreements with partner universities who are registered Approved Providers with the OfS.
Therefore our students are eligible to apply for student finance from the Student Loans Company to cover the cost of their tuition fees, as well as maintenance grants to help with the cost of living.
If you require more information please refer to our guidance on course fees and funding .
Or get in touch with our Admissions Team for more information.
