By Kunal Chan Mehta, FSB’s Public Relations Manager – 23 Jul 2025
In a showcase of entrepreneurial ambition and student ingenuity, campuses across FSB came together for a Shark Tank themed competition – a high-impact initiative designed to elevate and empower the next generation of FSB business leaders.
From concept to pitch, this year’s competition invited students to submit original business ideas with the chance to win substantial cash prizes and earn recognition from academic leaders and industry professionals alike. Campus heats saw over 50 students pitch their proposals to their respective Deans, with one standout finalist chosen to represent each site in the grand final.
The final, buzzing with energy and ideas, brought together the top student entrepreneurs before a panel of judges: Dr John Pomeroy, FSB’s Principal; Dr Shabnam Quazi, Programme Manager; and Olga Pytlos, FSB Marketing Co-ordinator. Each judge praised the outstanding quality of ideas, delivery, and determination on display.
“I was astounded by the calibre of business concepts presented,” said Dr Pomeroy. “Our students demonstrated real-world problem-solving with confidence and originality. These are not just pitches – they’re great start-ups with tangible societal impact.”
From socially conscious baby food brands to innovative garage services, the finalists impressed with their strategic thinking and market insight:
- Adrian Misu – DIY Autocentre Ltd
FSB Digbeth – BSc (Hons) Business Management – accredited by Bath Spa University
A self-service vehicle maintenance hub designed for affordability and independence.
- Henrich Pristiak – Europe Dog Care Centrum
FSB Leicester – BA (Hons) Business Management – accredited by Ravensbourne University London
A high-quality and trusted care service for pets.
- Marilena Viorica Manolescu – Pedi-Flex – Comfort in Every Step
FSB Sheffield – BA (Hons) Business – accredited by Ravensbourne University London
Footwear focused on comfort, health and inclusivity.
- Tihomira Pencheva – Green Baby Bites
FSB Croydon – BSc (Hons) Business Management – accredited by Bath Spa University
An organic baby food brand championing nutrition and sustainability.
Following a spirited final, the judging panel faced the challenging task of selecting the winners from a group of equally impressive candidates:
1st Place (£1,000): Adrian Misu – DIY Autocentre Ltd
2nd Place (£750): Henrich Pristiak – Europe Dog Care Centrum
3rd Place (£500): Marilena Viorica Manolescu – Pedi-Flex – Comfort in Every Step
Finalist: Tihomira Pencheva – Green Baby Bites
“What stands out is the astonishing depth of preparation and the courage it takes to present these ideas in such a professional forum,” said Mr Mohammed Zaidi, FSB’s CEO. “This competition reflects the spirit of FSB – forward-looking, fearless and filled with promise.”
The competition provided students with the opportunity to develop key employability skills, including pitching and persuasion, as well as building confidence under pressure. For many, it was their first experience presenting to a panel, and the challenge pushed them far beyond classroom learning.
Dr Pomeroy added: “This isn’t just about business plans. It’s about personal growth, communication and taking managed risks. Every participant showed us what passion and vision can achieve when nurtured with the right support.”
Commending the winners, Giedrius Zilionis, Vice Principal of FSB, said:
“Well done to all the candidates who participated and gave their best. Your creativity and commitment were inspiring. Competitions like this show the incredible talent we have among our students. Whether you left with a prize or not, you gained something more lasting – courage, insight and belief in your ideas. I’m extremely proud of each and every one of you.”
The competition marks not only a celebration of innovation but the beginning of a powerful tradition at FSB – one where student voices and visionary ideas take centre stage. With future editions already being planned, the competition has firmly established itself as a launchpad for tomorrow’s business trailblazers at FSB.
For any questions, please contact the author, Kunal Chan Mehta, at kunal.mehta@fairfield.ac.
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